{"id":253,"date":"2022-01-18T15:02:22","date_gmt":"2022-01-18T14:02:22","guid":{"rendered":"http:\/\/portfolio.balthasar-von-weymarn.de\/?post_type=rara-portfolio&p=253"},"modified":"2022-01-18T15:03:05","modified_gmt":"2022-01-18T14:03:05","slug":"chatbot-design-automotive-brand","status":"publish","type":"rara-portfolio","link":"https:\/\/portfolio.balthasar-von-weymarn.de\/?rara-portfolio=chatbot-design-automotive-brand","title":{"rendered":"Chatbot Design Automotive Brand"},"content":{"rendered":"\n

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\n Voice Design: CORA<\/h2>\n\n <\/a> <\/div>\n<\/figcaption>\n <\/figure>\n <\/article>\n \n
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\n Case Study: Hammerhead<\/h2>\n\n <\/a> <\/div>\n<\/figcaption>\n <\/figure>\n <\/article>\n \n
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\n Voice: Alexa skill Lekker Lisa<\/h2>\n\n <\/a> <\/div>\n<\/figcaption>\n <\/figure>\n <\/article>\n \n<\/div>\n\n
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About the client<\/h2>\n\n\n\n

A PR agency I work with has recently expanded services to cover chatbot design. called The company was estabished in my home town before it relocated to Berlin. It specializes in „craft“ gin using high quality ingredients and an avid sense of experimentation to find new flavours and unique blends. <\/p>\n\n\n\n

Challenge<\/h2>\n\n\n\n

In a bid for the commission of chatbot design for two (related) automotive brands one needed to design two distinct German language bot personalities and submit dialogues that would cover greeting, fallback, handover and goodbye scenarios.<\/p>\n\n\n\n

Solution<\/h2>\n\n\n\n

For the chatbot personality for VW I chose the name HALO, and in accordance with recent re-branding choices by the company gave it a female personality. The dialogue patterns for her aimed to combine a sense of competence along with a helpful, problem-solver attitude. The chatbot personality for PORSCHE was christened MORTEN, and in accordance with the target audience of the company was male, a bit more no-nonsense and status-oriented. <\/p>\n<\/div><\/div>\n\n\n\n

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Read an excerpt<\/a><\/strong> (German language)<\/p>\n\n\n\n

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About the client A PR agency I work with has recently expanded services to cover chatbot design. called The company was estabished in my home town before it relocated to Berlin. It specializes in „craft“ gin using high quality ingredients and an avid sense of experimentation to find new flavours and unique blends. Challenge In … <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_vp_format_video_url":"","_vp_image_focal_point":[]},"rara_portfolio_categories":[6],"class_list":["post-253","rara-portfolio","type-rara-portfolio","status-publish","hentry","rara_portfolio_categories-ux-writing","latest_post","grid-sizer"],"_links":{"self":[{"href":"https:\/\/portfolio.balthasar-von-weymarn.de\/index.php?rest_route=\/wp\/v2\/rara-portfolio\/253","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/portfolio.balthasar-von-weymarn.de\/index.php?rest_route=\/wp\/v2\/rara-portfolio"}],"about":[{"href":"https:\/\/portfolio.balthasar-von-weymarn.de\/index.php?rest_route=\/wp\/v2\/types\/rara-portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/portfolio.balthasar-von-weymarn.de\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/portfolio.balthasar-von-weymarn.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=253"}],"wp:attachment":[{"href":"https:\/\/portfolio.balthasar-von-weymarn.de\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=253"}],"wp:term":[{"taxonomy":"rara_portfolio_categories","embeddable":true,"href":"https:\/\/portfolio.balthasar-von-weymarn.de\/index.php?rest_route=%2Fwp%2Fv2%2Frara_portfolio_categories&post=253"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}